I wrapped up yet another coaching call where a new florist had picked my brain on my wedding workflow process, and it hit me —why on earth would I not package up my workflow digitally so more wedding florists could get their hands on the goods? With that, I put all of the steps in my wedding workflow into a resource just for you. Because you can’t keep ALL the florist business secrets to yourself, right? We’ve added it to the shop, and this 15-page PDF download will walk you through all of the steps to serve a wedding floral client - from that initial inquiry, all the way through to asking for a (raving) testimonial.